OpenAI has made its largest known acquisition yet, purchasing the hardware startup io for $6.4 billion. The company was founded by Jony Ive, the renowned Apple designer best known for his work on the iPhone. This deal marks a significant step in OpenAI’s expansion into hardware.
A Strategic Partnership with Jony Ive
In a joint blog post, OpenAI CEO Sam Altman and Jony Ive explained that their collaboration has been in the works for two years. They highlighted that the partnership, built on shared values and a history of friendship, turned their early explorations into concrete designs. While details about the upcoming devices remain scarce, the merger signals a focus on creating innovative products.
The Birth of io and its Vision
io, founded by Ive and a group of Apple alumni, is part of Ive’s broader project, LoveFrom, a creative collective composed of designers, architects, engineers, and artists. Despite launching only a year ago, io has already attracted attention for its focus on cutting-edge hardware design. Ive, who left Apple in 2019 after a legendary 27-year career, is celebrated for his minimalist design aesthetic and contributions to iconic products such as the iMac, iPod, iPhone, and Apple Watch.
Details on the Acquisition and Future Plans
Under the terms of the deal, OpenAI will absorb io’s team and integrate them into its San Francisco-based research, engineering, and product teams. Although Ive himself will not join OpenAI, his design firm will take over the design of all OpenAI products, including its software. This move is part of OpenAI’s broader strategy to bring more physical products into the AI space, particularly after hiring staff with expertise in hardware and robotics, such as Caitlin “CK” Kalinowski from Meta.
OpenAI’s Growing Investment in Hardware and Robotics
OpenAI’s acquisition of io is part of a broader push into the hardware sector. The company has already made significant investments in robotics, including its partnership with the startup Physical Intelligence, which aims to bring general-purpose AI into the physical world. This expansion into hardware complements OpenAI’s mission to integrate AI into everyday life, with potential applications in robotics, augmented reality, and more.
OpenAI’s Financial Growth and Future Prospects
OpenAI’s growing influence in the tech space is evident from its recent valuation of $300 billion, as reported by Bloomberg. The company has raised significant funding, including a $40 billion round led by SoftBank and a major investment from Microsoft, which now holds a 49% stake in the company. With acquisitions like io, Windsurf (an AI-assisted coding tool), and Rockset (a real-time analytics database), OpenAI is positioning itself at the forefront of the AI revolution.

